Superior Competitive Strategy: Globalization Strategies and Practices of Multinational Corporations

Author: Zhang Yan gui
Publisher:
Publishing Date: 2006-01-01
Features: This book includes the essence and strategy of super-advantageous competition; global strategy and multinational companies; strategic planning models and development of multinational companies; global strategies of manufacturing multinational companies in the US, Europe, and Japan; organizational strategies for multinational business operations; operational strategies and organizational structures of US multinational companies, etc.