Clothing production and operation management

Author: Ning Jun
Publisher:
Publish Date: 2006-01-01
Features: This book applies production management and business management theories, combining with professional knowledge of clothing, widely absorbs the latest production and business management theories and research results at home and abroad, fully considers the practical needs of production and business management in clothing enterprises, and systematically and comprehensively explains the connotations of production and business management, production planning and process control, process formulation and control, quality inspection and control, material management, equipment management, enterprise production cost control, enterprise human resource development and management, business planning, organization and control, business strategy, business environment, market forecasting and business decision-making, product decision-making and price decision-making, channel decision-making and promotion decision-making, etc. The book has a reasonable structure, highlights the key points, and presents clear and concise arguments, making it easy to understand and highly operational. It is suitable for students and teachers of universities and colleges majoring in clothing and marketing management, as well as business management personnel and marketing personnel. The book fully considers the practical needs of production and business management in clothing enterprises, widely absorbs production and business management knowledge at home and abroad. It systematically and comprehensively introduces the organization and labor organization of clothing production process, process management, total quality management, material management, equipment management, production cost control, enterprise environment research, product research and pricing decision-making, marketing channel decision-making and promotion decision-making, financial decision-making, international business operations of clothing enterprises, and information resource management, etc.