Soul Search: 10 Years of Strategic Planning at Wang Zhi Gang Studio

Author: Wang Zhigang
Publisher:
Publish Date: 2006-01-01
Features: "Today's people know more about increasingly small issues but less about increasingly big ones." This book reveals the secrets of bridging the gap between the small and the big, finding the right direction, and becoming a strong player in market competition during a period of social transformation filled with change and opportunities. It is not an academic theoretical work, nor a traditional MBA case textbook. It is currently the first original, historical, and story-driven domestic strategic consulting practical case study in China. It authentically records the classic planning cases of Wang Zhigang Studio over the past 10 years in every stage of social development, as well as the unique growth journey of the studio. It presents a comprehensive "River Scene at Qingming Festival" that solves many difficult and complex issues in China's socio-economic process, portrays the birth and development history of Chinese strategic consulting with distinct Chinese characteristics, and showcases the essence of Chinese strategic planning with Eastern wisdom. "A single leaf can reveal the autumn," and it is believed that every person who aspires to success can find what they seek in this book.