Cultivate My Motivational Ability ("My Management Classroom" Series)

Author: Mo Jie, Song Liping (editors)
Publisher:
Publish Date: 2005-11-01
Features: Free 10 hours of online learning time, free download of electronic slides corresponding to each book's teaching materials!
Series Features:
Systematicity: Focuses on several major topics currently emphasized by enterprises: leadership, performance management, motivation, employee coaching, communication, team communication, career breakthrough, and personal skill enhancement.
Practicality: This is a practical handbook that emphasizes "how to do," integrating theory into every operational step. The content is shaped by extensive feedback from business professionals in enterprises, accumulated over a long period, and is highly targeted, concise, and practical.
Professionalism: The editors include senior managers from multinational corporations, professors from renowned universities specializing in management education, and well-known trainers, enabling the series to combine both Eastern and Western management approaches, as well as theory and practice. The content has been adopted by famous domestic and international enterprises and government departments for their training programs, such as Lenovo, Shell China, Ping An Insurance, China Pacific Insurance, China Telecom, China Mobile, Ericsson, and Shanghai Cadre Online Learning City.
Interactivity: Learners can log in to www.powerplus.com.cnbook at any time to access the online courses to the series and download slide files, enhancing the fun and interactivity of learning. This book is the second in the "My Management Classroom" series.
First, it explains the relationship between motivation, drive, and needs, as well as the levels and factors of motivation, helping readers understand the essence of motivation. Then, it covers how to measure employees' motivation levels, how to motivate based on personality types, and focuses on the factors influencing motivation at different enterprise levels. It also clarifies the responsibilities of enterprises, managers, and employees in motivation, enabling readers to learn how to motivate employees and boost their drive.
Finally, it elaborates on how to use empowerment as a key tool to achieve employee motivation. This book is suitable for reading by various enterprise management professionals.