Intelligence, Trustworthiness, Benevolence, Courage, and Rigor: 5 Essential Qualities for Entrepreneurs to Achieve Success

Author: Xiao Ye
Publisher:
Publish Date: 2005-12-01
Features: In today's society, there's a saying: "It's hard to be a person, it's hard to do things, and it's hard to be a person." Actually, if we extend this saying a bit, we'll find that: "It's hard to be an entrepreneur, and it's even harder to be a successful one." Outsiders find it hard to understand the mystery behind it, while those who have been "entrepreneurs" deeply feel the weight of these words. Why? Simply put, it's as straightforward as "only the foot knows if the shoe fits." As Chinese entrepreneurs, they are after all immersed in the cultural heritage of China's thousands of years of history, and are more or less influenced by traditional culture. Among these influences, wisdom, sincerity, benevolence, courage, and self-discipline are widely recognized as the five key qualities for modern entrepreneurs to succeed. This book uses typical cases, convincing arguments, and accessible language to this viewpoint, making it a highly readable comprehensive read for readers engaged in business operations.