Author: Xie Wenhui
Publisher:
Publish Date: 2005-11-01
Features: We know that in a competitive market, there are four types of firms in different positions: market leaders, market challengers, market followers, and market nichers. Clearly, different market positions determine the profit models they should adopt. This book summarizes ands 13 profit models from these four perspectives. These 13 profit models include: product pyramid, industry standards, profit multiplier, first-mover advantage, differentiation building, strategic alliances, key customer development, follower strategy, virtual operations, niche focus, exploiting gaps, niche survival, and (shark) shark symbiosis model. These models are currently the most important and valuable general profit methods in business operations. The 13 profit models not only reveal the thinking behind how companies make money but also teach us some extremely obvious yet highly critical management principles. It can be said that these principles determine the success or failure of business. This book, through its analysis of market and corporate profit models and methods, helps Chinese enterprises fully understand and master the key to corporate profitability, thereby achieving sustainable profitability. This book not only provides theoretical introductions to the design of various profit models but also offers extensive guidance on profit model design and practical application, along with classic case studies. It is suitable for senior and middle-level managers in enterprises, entrepreneurs, individuals interested in management learning and research, management consultants, and readers interested in profit model design. We believe this book will become a classic in the field of corporate profit model design.
13 Profit Models of Successful Enterprises
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