Chief Executive Officer: Strategic Planning and Organizational Design

Author: (French) Misha
Publisher:
Publish Date: 2005-11-01
Features: For many companies, designing an organizational model is aimed at achieving operational optimization, yet the model designed for this purpose may conflict with strategic goals. Overly simplistic organizational models cannot simultaneously achieve short-term and medium-term goals. Managers cannot share the same decision-making standards, which may hinder economic success. Comprehensive management must create conditions for the uniqueness of strategy. Enhancing common sense levels within the organization and using the same organizational behavioral language can provide a unique approach to achieving strategic goals. Therefore, managers and headquarters should be responsible for explaining the superiority of cognition. They may construct or destroy valuable intangible assets. Written by two renowned scholars, this monograph makes breakthrough contributions in theory and practice on issues often overlooked. Guided by solid corporate management theory, the book proposes how business operators can formulate strategies to adapt to the changing and complex social and international economic environments of the 21st century, and how CEOs can effectively manage, predict risks, and make decisions. Using numerous examples, the book illustrates how influential companies can become the primary drivers of performance, evolving like an ever-adapting, continuously evolving complex machine. The entire book covers all the challenges faced by CEOs and explores methods for achieving short-term success while avoiding pitfalls.