Success or Failure of the Giant: A Case Unique in the Economic History of China and the Global Economy

Author: He Xuelin
Publisher:
Publish Date: 2006-01-01
Features: Shi Yuzhu and the company he led are the only famous enterprise and entrepreneur to have experienced a complete cycle of "great rise, great fall, and great rise" so far. They are living specimens of Chinese enterprises and are rarely seen even in the long history of the global economy. Their analysis should be a classic teaching case for MBA classrooms in China and even around the world, becoming an object of exploration for all entrepreneurs, successful individuals, failures, researchers, learners, concerned parties, and historical recorders, and a valuable social asset. What is Shi Yuzhu doing? Where will the Giant Group go? What are the secrets behind its collaboration with SinoTech? These are all concerns of our readers. Author He Xuelin has been closely following the development of Shi Yuzhu and his company, possessing firsthand materials on Shi Yuzhu and the Giant Group. Through years of dedicated research, he has written this book. He Xuelin has also made quite accurate predictions about the development of Shi Yuzhu's business. This book profoundly reveals the true secrets behind Shi Yuzhu's two rapid rises and the fundamental reasons for the sudden collapse of the Giant Group. It fully exposes the truth behind Shi Yuzhu's comeback and the strategy and tactics of Nao-Bai-Jin. It provides detailed revelations about the behind-the-scenes of taking over ST Guohuo and the collaboration with SinoTech, uncovering the mystery of the overall decline of China's second-generation private enterprises.