Book Selling Guide: A Profitability Guide for Writers and Small Publishers

Author: Marilyn Ross (USA)
Publisher:
Publish Date: 2005-07-01
Features: Innovative and instructive marketing concepts, detailed and inspiring industry case studies, truly a concise book marketing manual. "Book Marketing Tactics" is fantastic, filled with reasonable and practical advice, shining with sparks of wisdom. It's a stepping stone to entering the book marketing industry.
Dodie Walters, Chairman of Walter International Speaking Agency: "Book Marketing Tactics" is a wonderful treasure chest, filled with effective methods for the book publishing and distribution process. No matter how many market guidebooks you've read, I guarantee you'll find some innovative new ideas in this book.
Connie Shelton, author of "Publish Your Own Novel": "Book Marketing Tactics" introduces numerous industry secrets and proven book marketing strategies. Every writer and publishing professional should have this "bible" on their desk.
Dr. Tony Alexander, author of "Persuasion and the Platinum Rule": "Book Marketing Tactics" is comprehensive and detailed, with guiding concepts that are truly a book for publishing professionals. Just glance at the table of contents, and you'll get your action list.
Kem Dushinginsky: Effective book marketing requires innovative ideas, targeted promotions, and diverse channels. This book provides you with a practical guide to book marketing.
"Book Marketing Tactics" explains the promotion and sales channels of books from creation to post-publishing, combining detailed case studies. Every stage is filled with opportunities. This book offers many good ideas for developing your book marketing plan. You will learn how to create selling points in the writing and production of your book, how to get free publicity opportunities and leverage them, how to achieve ideal results in author signing events and radio interviews, how to sell to different target audiences, and more. It is highly practical and actionable.
By learning and applying the concepts and specific marketing strategies and measures provided in this book, you can become a marketing expert and achieve your publishing dreams.