Author: (USA) Shaker
Publisher:
Publish Date: 2005-10-01
Features: The book is divided into three main parts, comprising ten chapters, covering topics such as corporate competitive intelligence, corporate intelligence organizations, information warfare, meeting rooms and war rooms, the corporate competitive intelligence process, environmental scanning, quadrant technology, network information gathering, visualization intelligence techniques, war room design, intellectual asset protection, operational security, red teams, counter-competitive intelligence, deception and false information, economic espionage laws, and espionage and competitive intelligence, among others. The book intersperses numerous case studies, emphasizing practical research, with clear and concise writing that is easy to read and highly applicable. The techniques and methods described in the book can serve as analytical tools for professionals in various fields, helping them shift from intuitive decision-making based on "sensory judgment" to a process grounded in real competitive intelligence. This book is suitable for reference and reference for managers, employees, and competitive intelligence personnel at all levels of Chinese enterprises, as well as for teachers and students of business management majors in universities and colleges to teach and study.
Enterprise Competitive Intelligence Operations Room
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