E-commerce Basics (E-commerce Professional Level)

Author: Yu Peng
Publisher:
Publish Date: 2003-12-02
Features: E-commerce, as an emerging interdisciplinary field integrating informatics, economics, management, law, and other disciplines, has broad applications and urgent talent demand in the national economic construction, finance and commercial circulation, production and services, and various social activities of the information-based society in the new century. With the widespread application of modern information technology in the business field, e-commerce personnel, who utilize computer technology, network technology, and other modern information technologies to engage in business activities or related work, are becoming a hot spot in the labor market demand. This book is based on the "National Vocational Standard for E-commerce Professionals (Trial)" issued in 2002. It systematically introduces the basic concepts of e-commerce, the various technologies required to implement e-commerce, payment methods for e-commerce transactions, security knowledge of e-commerce, legal and regulatory aspects of e-commerce, and relevant knowledge of logistics distribution. Each chapter is followed by corresponding exercises. The content of this book is comprehensive, the format is innovative, and it has strong practicality and targeting. It closely aligns with China's current vocational qualification certification system, making it suitable as a textbook for e-commerce, international business, computer science, financial management, logistics management, and other majors in universities, colleges, and vocational schools. It can also serve as a reference for managers, business professionals, and technical personnel engaged in practical work.

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