Author: Zhi Jin
Publisher:
Publish Date: 2005-09-01
Features: Closely integrated with industry characteristics to strengthen professional English teaching. It meets the needs of China's reform and opening-up and its accession to the WTO, as well as the employment requirements of students after graduation. This book is compiled based on the teaching characteristics of vocational and technical colleges' finance and economics majors and the actual needs of industry enterprises. It includes three parts: financial planning, insurance marketing, and practical accounting, covering banking operations, financial investment, insurance marketing, accounting, and bookkeeping. The entire book adopts a writing style that combines vocabulary and phrases, dialogues, reading materials, practical exercises, and translated texts. It emphasizes systematic, integrated, standardized, and general approaches, with moderate theoretical depth, focusing on application and practicality, aligning with job requirements, and highlighting the improvement of oral expression and written reading/writing skills. This textbook is suitable for teaching in vocational high schools' finance, insurance, and accounting majors, as well as for professional English courses in higher vocational and technical colleges' economics and management majors. It can also be used for on-the-job training of employees in related industry enterprises and for self-study by a broad range of social learners.
Financial position English
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