Travel route design

Author: Chen Qiyue
Publisher:
Publish Date: 2005-09-01
Features: Tour route design is a part of tourism products and one of the tourism professional courses in higher vocational and technical colleges. It requires certain practical and technical skills. Based on the actual situation of students and teaching requirements, this textbook applies the theories of modern management to explain the concepts, types, principles, and methods of tour route design. It is accompanied by a number of charts and tables to make the tour route design more practical and combines typical cases to help students deepen their understanding and mastery. The book is divided into six chapters, with corresponding exercises and reflection questions at the end of each chapter to facilitate students in digesting the content. This textbook is suitable for students of tourism majors in higher vocational and technical colleges and can also be used as a training textbook for tourism professionals.