E-commerce

Author: Wu Minliang, Editor-in-Chief
Publisher:
Publish Date: 2005-09-01
Features: With the rapid development of the Internet globally, e-commerce, as a broad application field of the Internet and the main economic trade method of the 21st century, is bringing about tremendous changes in the growth models of China's and the world's economies. At the same time, due to the immense potential of e-commerce and the essential characteristics of e-commerce activities, it has led to fundamental changes in society, the economy, and daily life. Now, we are everywhere enjoying the convenience and joy brought by online trade, online shopping, online payments, online consumption, and online entertainment. The book is characterized by clear objectives, novel content, clear concepts, strong practicality, easy-to-understand language, and emphasis on key and difficult points. Targeted at the characteristics of vocational education and combined with the features of students in higher vocational colleges, the book adheres to the principle that theory should be "essential and sufficient," focusing on the practical application of concepts, methods, and conclusions, strengthening students' skill training, and emphasizing the cultivation of their hands-on abilities.