Author: Zhang Luming, Chen Guilin, Editors
Publisher:
Publish Date: 2002-09-01
Features: This book is divided into five parts: Facing Challenges and Persisting in Reform; Innovative Thinking and Excellence Thinking; Optimizing Resource Allocation through Channel and Column Management; Television Discourse and Communication Strategies; and Broadening Horizons for Practical Use.
Grouping: Countermeasures for Urban Television News
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