Industry Positioning and Development of Small and Medium Enterprises

Author: Jiang Fuji Xin
Publisher:
Publish Date: 2004-03-01
Features: This book focuses on the market positioning of small enterprises. Unlike common books on the status and role of small enterprises, it provides an in-depth theoretical exploration of this issue. This allows readers not only to "know what is" but also to "know why it is," making it suitable for readers who are concerned with the actual operations of small enterprises, as well as those with an interest in theory. Moreover, it greatly enhances the book's ability to help readers improve their analytical skills. Based on theoretical analysis, the book also conducts an in-depth discussion of the practical issues currently faced by small enterprises in China. Furthermore, it proposes beneficial recommendations for measures that China should take, drawing on the rich practices of countries worldwide in assisting small enterprises.