Business English: Comprehensive Services

Author: Wang Xuecheng
Publisher:
Publish Date: 2004-08-01
Features: This book elaborates on how to formulate and implement corporate international strategies in the 21st century, covering project feasibility studies on international business research and market entry methods. It includes knowledge related to import and export theories and practical operations, international financial business, multinational corporate operations, international marketing, international credit and tendering, international technology trade, international service trade, e-commerce, international economic law, and international business organizations. Each chapter is followed by thought-provoking questions, cases, and numerous business English exercises.