Integrated planning technology

Author: Chen Fang
Publisher:
Publish Date: 2001-01-01
Features: The global wave of mergers and integrations is surging, exploring corporate image integration strategies, comprehensively introducing integration techniques, the core weapon for the Fortune 500 to grow – integration techniques, the world has entered the era of integration, integration is a productivity amplifier. How to optimize the combination of social resources, how to integrate corporate resources for innovation? This book elaborates on these issues in detail. The book is divided into twenty-three chapters, introducing knowledge related to integration planning principles, integration planning opponent analysis, integration technique structure, strategic resource integration, corporate mergers and integrations, asset restructuring integration, management system integration, and brand culture integration.