China Image Sales Annual · 2003

Author: Chen Shen
Publisher:
Publish Date: 2003-08-01
Features: The Chinese picture market began in the 1990s and has continued to develop with the progress of the socio-economy and the improvement of laws and regulations. Nowadays, the demand for pictures from newspapers, journals, publishing houses, and advertising companies has started to grow significantly, and picture agency companies, as bridges in the picture market, have gradually matured. This book includes detailed information and contact details for over 310 publications across the country, more than 460 newspapers, over 230 publishing houses, and more than 50 domestic and international professional picture agency companies.
The marketization of photographic works is a highly popular topic. It is no longer a myth that a single photographic work can generate hundreds, thousands, or even hundreds of thousands of yuan in revenue. However, how to bring one's photographic works into the market and how to compensate for the significant investment in photography both spiritually and financially remains a deeply perplexing issue for photographers. There are many paths to the marketization of photographic works. Among them, the use market for photographic works (i.e., pictures) that can form a certain market scale and occupy an important position in the cultural industry is the most prominent.