McKinsey Awareness

Author: Russell et al. [USA]
Publisher:
Publish Date: 2002-01-01
Features:
1. Construct business problems based on rigorous factual analysis.
2. Make strategic decisions using the same fact-based analysis combined with intuition.
3. Conduct conscious interviews.
4. Analyze data to find "what to do."
5. Communicate solutions with all relevant decision-makers.
6. Acquire and manage knowledge within the organization to maximize organizational value.
The origin of the McKinsey Mindset method—former McKinsey consultants who are now in leadership positions in organizations worldwide. These are the only renowned McKinsey Mindset approaches that view problems through a results-driven, problem-solving lens. The McKinsey Mindset reveals the technical methods of world-class consulting firms and presents them in an easily understandable and even usable form. McKinsey is globally recognized for its clear and in-depth analysis of clients' business situations and its innovative, effective solutions. McKinsey has also succeeded in protecting its revolutionary methods from close scrutiny by competitors. Now, The McKinsey Mindset discards this barrier, revealing how McKinsey consultants consistently demonstrate their magic and how to use these methods. With its insights and brainstorming exercises for developing the McKinsey Mindset, the book serves as a profound guide, enabling the application of McKinsey methods across industries and organizations.

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