Wealth Emotion

Author: Hu Rong
Publisher:
Publish Date: 2003-03-01
Features: Building a business requires both tangible and intangible assets. "Wealth and Emotion" focuses on the "intangible assets" of contemporary Chinese wealth heroes— their interpersonal networks, which are based on emotions. At first, these wealth heroes started with their own families and then expanded outward, gradually extending their emotional networks to friends, teachers, business partners, business colleagues they had interacted with, and even the entire country. Nearly 20 wealth heroes featured in this book are all listed on the 2002 "Top 100 Wealthy People in Mainland China" list. The content is all sourced from first-hand interviews, which serves as an important part of the book. It will explore—what are the most important relationships for Chinese entrepreneurs—and the role these relationships play in their successful careers?