Tour Guide Practical Multi-dimensional Psychological Analysis Case 100

Author: Yan Gang
Publisher:
Publication Date: 2003-01-01
Features: What is the essence of tour guide service? How can tour guiding skills be further improved? How can potential conflicts and disagreements in tour groups be prevented and resolved in advance? These are questions frequently asked by tour guides and those aspiring to become tour guides. The author applies the results of their long-term research on the fundamental theories of psychology, combined with their extensive work experience in the tour guide service industry. From nearly a thousand cases, they selected 100 typical examples for in-depth analysis with a strong theoretical foundation, exploring issues related to the essence of tour guide service. 70% of the problems encountered by tour guides during group tours can be found in similar cases within this book. It provides strong guidance for improving tour guiding skills.