Research on China's International Tourism Development Strategy: Japan Source Market

Author: Satoru Tokumura
Publisher:
Publish Date: 2002-10-01
Features: This book analyzes the problems in the development of China's tourism industry and proposes a comprehensive strategic plan for China to compete in the Japanese tourist market in the future. It reclassifies the country's tourism resources, focusing on regional tourism development models to advance China's tourism industry in the new century. It introduces a pricing strategy to fully leverage the advantages of price in competition. It emphasizes the development of China's World Heritage resources, using their high visibility to drive tourism development in various regions. It advocates for upgrading the quality of existing tourism resources through redevelopment rather than creating new ones, striving to improve the quality of tourism services and facilities, and more. These viewpoints and strategic proposals hold significant value and meaning, both theoretically and practically, for further exploring strategies to promote the growth of China's international tourism market. In the 21st century, China's dream of becoming a world power relies on the efforts of its people, but the support and concern of international friends are also extremely important.