Communication General Theory

Author: Dai Yuanguang
Publisher:
Publish Date: 2000-08-01
Features: This book mainly includes the following content: the emergence and establishment of communication studies, communication principles, types of communication, freedom and control of communication, communication structure and models, communicators, receivers, information theory and symbolic theory in communication studies, communication media, media studies, communication effects, research methods in communication studies, and quantitative research methods, etc.