Business Chinese for Beginners -- Everyday Communication

Author: Zhang Li
Publisher:
Publish Date: 2005-05-01
Features: The Business Chinese Series is a planned textbook by the National Association of Chinese Language Education and will be used in Confucius Institutes around the world. This textbook is organized around the context of business activities with China and focuses on communicative functions, emphasizing oral conversation. Business Chinese: Everyday Communication is designed for learners who have a basic understanding of simple Chinese and aims to train their communicative skills for basic business information exchange. This textbook is suitable for business professionals with little or no Chinese foundation, as well as others who wish to learn basic business Chinese. The textbook combines printed materials with multimedia resources, allowing learners and teachers to fully utilize the multimedia materials for study and teaching. Among business professionals who want to learn Chinese, many cannot spare concentrated time to take systematic Chinese courses. Instead, they often attend crash courses, receive private tutoring, or study on their own during limited spare time. They do not view Chinese as a formal academic subject, nor do they expect to master fluent Chinese systematically. Instead, they hope to learn practical basic language knowledge and skills related to business interactions, so they can overcome basic language barriers in business activities, improve communication with Chinese counterparts, and increase their chances of success. This textbook is specifically designed to meet these special needs and is suitable for business professionals who have little or no Chinese foundation and whose native language is not Chinese, as well as others who wish to learn some basic business Chinese.