Author: Wu Shijing
Publisher:
Publish Date: 2004-04-01
Features: Published by China Financial and Economic Publishing House, compiled and edited by the National Higher Education Self-Tuition Examination Guidance Committee
Editor-in-Chief: Wu Shijing, Zeng Guoan
Version: 1999, 8th Edition
Word Count: 398,000
Appendix: Self-Tuition Examination Syllabus for International Marketing
International Marketing
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