Contemporary Chinese Famous Designer Academic Series--Wang Wang Wang's Design (1999-2002)

Author: Hang Jian
Publisher:
Publish Date: 2002-01-01
Features: This series of books has a simple selection standard for designers—those included are all top-tier designers. What does top-tier mean? In our view, it primarily refers to the first-class academic level of the designers—distinctive design styles, unique artistic design concepts, and a strong humanistic significance expressed in their works, among other things. The main content of this book includes Preface, Corporate Annual Reports, Commercial Ads, Catalogs, Books, Layouts, Commercial Packaging, Record Covers, Magazines, Logos, Illustrations. The series meticulously records the journey of every designer, from design art concepts to the pursuit of style in works, from the conception of works to their final form, from design experiences to value judgments on the current state of design, and from design language to the grasp of craftsmanship and technology—all presented in a natural and effortless manner. The series has a simple selection standard for designers—those included are all top-tier designers. What does top-tier mean? In our view, it primarily refers to the first-class academic level of the designers—distinctive design styles, unique artistic design concepts, and a strong humanistic significance expressed in their works, among other things.