Simple Management Tutorial

Author: Li Haifeng
Publisher:
Publish Date: 2004-08-01
Features: This book is one of the series textbooks for vocational and technical college students in economic management, written by the author based on years of practical teaching experience in higher vocational education. It is tailored to the characteristics of vocational students. The book is divided into eight chapters, covering topics such as Management and Managers, the Evolution of Management Thought, Planning, Organizing, Leading, Motivation, Communication, and Control. Each chapter selected content is the basic and core knowledge in management science. Structurally, each chapter begins with a case study, highlights key points, and includes exercises that combine theory and practice after each chapter summary, reflecting the characteristics of vocational education—“teachers focus on concise explanations, students engage in extensive practice, and a competency-based approach.” This design makes learning and teaching more convenient. The book can serve as a management textbook for vocational college students and non-economic management undergraduate students, as well as a training manual and reference book for management personnel in enterprises and institutions.