THE GE WAY FIELDBOOK

Author: THEGEWAYFIELDBOOK
Publisher: Not available
Publication Date: 2004-01-01
Features: If you want to learn management, start with the best. This interview-based, comprehensive manual distills Welch's business philosophy, benefiting managers at all levels. It covers the following topics: building a market-oriented company, creating a boundaryless organization, driving people to pursue competitive advantage, and pushing for double-digit growth in the service industry and globalization. You can learn a lot from Welch's management philosophy, which contributed to General Electric's remarkable success in the highly competitive market. Numerous quotes from Welch in the book confirm his emphasis on leadership art rather than management, and his focus on learning and adaptation. He describes himself as a communicator and motivator, always adopting good ideas he discovers and exciting people about them, no matter where he finds them.

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