Introduction to E-commerce

Author: Yu Shaojun
Publisher:
Publish Date: 2005-08-01
Features: The textbook reflects the new dynamics, technologies, and knowledge of e-commerce development. Each chapter includes a learning guide, a summary of the chapter, and thought questions and exercises. It also provides hands-on guidance and is accompanied by numerous case studies. Free electronic teaching materials are provided for teachers online. Readers can download them from www.hemc.edu.cn or http://press.hnu.net.cn.