Author: Cui Jiye
Publisher:
Publish Date: 2005-08-01
Features: This book comprehensively introduces the basic theories, methods, and specific management content of hotel management. The book is divided into 12 chapters: Chapter 1 provides an overview of hotel management, discussing the definition, nature, and characteristics of basic hotel concepts, as well as the theoretical foundation of hotel management. Chapters 2 to 4 focus on hotel planning management, hotel organizational management, and hotel control management, emphasizing the operation and application of the three major management functions of hotels in hotel enterprises. Chapters 5 to 10 specifically elaborate on and analyze the main content of hotel management activities, including hotel marketing management, hotel human resource management, hotel quality management, hotel financial management, hotel equipment management, and hotel safety management. The last two chapters discuss the two major management trends in modern hotel management: hotel group management and hotel strategic management. This book not only systematically and scientifically explains the basic principles and methods of hotel management but also analyzes the characteristics and changes of hotel management activities in the context of modern hotel management practices, making it highly practical. The book can serve as a textbook for relevant universities and colleges, as well as a valuable reference for hotel management professionals and researchers.
Hotel Management
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