Media and Life: The Way of Business for Lifestyle Service Newspapers and Magazines: The Way of Business for Lifestyle Service Newspapers and Magazines

Author: Renmin University of China Media Management Research Institute
Publisher:
Publish Date: 2003-01-01
Features: A new work from Renmin University of China Media Management Research Institute, thoroughly analyzing the current problems in the life service newspaper market, forecasting its future development trends, and deeply exploring how life service newspapers can break through the market. This book not only has academic value but also strong practicality. It is an invaluable guidance collection for the Chinese newspaper industry and a must-read for life service newspapers.