Computer POP design

Author: Zhuang Jingxiang
Publisher:
Publish Date: 2004-04-01
Features: POP is a current trend in fashion and economy, becoming a powerful tool for businesses to stimulate consumer purchasing. In popular POP design, computer POP design has gradually become the favorite among POP creators due to its simplicity, artistic quality, and originality. This book is meticulously compiled by Zhuang Jingxiang, a seasoned POP advertising designer and training expert from Taiwan, under the planning of Taiwan's Art Design Association. With years of accumulated creative experience, the author provides an in-depth analysis of advertising strategy application, art design knowledge, and computer POP production. The book also includes 2 CDs containing over 1,200 classic and commonly used illustrations, making it convenient for readers to learn and reference. It is an invaluable tool and reference book for artists and designers, business professionals, and students in art design schools.