Business English (I)

Author: Xie Yibin
Publisher:
Publish Date: 2005-08-01
Features: This book aims to comprehensively and systematically cover international business knowledge from a macro to micro perspective, from economic principles to international trade practices. It selects a large number of original articles related to economics and business, accompanied by carefully edited annotations, and is equipped with numerous targeted images and exercises to enhance readers' reading and analytical skills. Ultimately, it improves overall English language proficiency, appreciation, and application, while helping students understand and master international business knowledge. This enables them to leverage their unique comprehensive strengths and potential in future business practices and career development. The book is divided into two volumes, structured into 8 units, with 4 units per volume. Each volume contains 18 chapters, designed for weekly instruction per semester. The first volume begins with "What is Economics," while the second focuses on transportation methods closely related to international business, such as sea and air freight. The final chapters cover concepts such as banking, currency, letters of credit, documentary collection, and insurance. Although primarily intended for adult students of international trade at the vocational college level, this book is also suitable for first- and second-year undergraduate students at universities, faculty and students at secondary vocational schools specializing in trade and economics, employees of various trade and economic enterprises, foreign-invested enterprises, foreign-related enterprises, and enthusiasts of business English.