Author: Yan Shihua
Publisher:
Publish Date: 2005-08-01
Features:
——15 "New Selling Methods" That Ignite the CS Business Revolution
Taking from the top, you get the middle; taking from the middle, you get the bottom; taking from the bottom, you get nothing.
The boss is the head; their vision determines the development space of the enterprise.
Everything has its principles and powers, and everything has its laws and transformations. Change leads to flow, and flow leads to longevity.
Business warfare doesn’t follow the book; think outside the box, and you’ll find a new path.
Plan the beginning and think of the end. If the beginning isn’t established, the end won’t be achieved.
In today’s marketing operations, the focus has shifted from executing the process well to planning the opening well.
A craftsman must sharpen their tools before they can do their work well.
To build a house, first lay the foundation.
The market skyscraper rises from the ground, relying entirely on management to lay the foundation.
Better to have good plans without execution than no plans at all.
Speak with integrity, act with determination.
First-class ideas with third-class implementation are worse than third-class ideas with first-class implementation.
Because the marketing landscape has changed so rapidly in recent years, especially as businesses have intensified competition and begun to focus on customer satisfaction with an "explosive" desire—bursting out like a geyser, generating waves of heat.
Driven by this "chasing" demand, I wrote this new book, "Analyzing Practical Cases from a Marketing Perspective, Telling Management Stories in a Novelistic Style." If readers can pick up one example from this book and apply it effectively in their business, I will be delighted!
In this book, I adhere to my "telling stories of cases I’ve personally experienced" learning style. Every person and event mentioned is real, though their names have been "technically processed."
At the end, I conclude with the words of my "stand-in" in the book—Mr. YAN: "Success requires only a slight adjustment."
May this book become your "coordinate" in your business adjustments!
Service: 15 New Selling Methods to Ignite the CS Business Revolution
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