Author: Luo Shoujian
Publisher:
Publish Date: 2005-07-01
Features: The mass production model created the industrial civilization of the 20th century and also fostered a functional-centric management structure within enterprises. The businesses of the 21st century face a rapidly changing and highly competitive environment, which has given rise to the management paradigm of mass customization. This paradigm replaces the functional-centric management model with a business-process-centric one, serving as the fundamental approach to achieving mass customization. The new competitive environment demands entirely new management concepts, frameworks, and methodologies. The emerging management paradigm has brought significant changes across all domains of enterprise management, while also generating a wealth of new management ideas and approaches in each field. This book was created in this context. It can serve as a reference for senior and middle-level managers in enterprises to systematically study management knowledge in the new environment. Additionally, it can be used as a textbook and teaching reference for postgraduate students and upper-level undergraduate students in business administration courses, such as "Intermediate Enterprise Management."
Enterprise Management: Mission, Process, Tools
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