Modern Enterprise Financial Management

Author: Wu Weirong
Publisher:
Publish Date: 2002-12-01
Features: This book emphasizes the explanation of fundamental theories in financial management while also focusing on practical issue research. It particularly provides in-depth analysis of challenging problems in corporate financial management, supported by relevant case studies. The book starts with an introduction to the basics of financial management, covering fundamental principles and methods. It then follows the main line of corporate capital movement, elaborating on the key aspects and methods of capital raising, capital structure decision-making, project investment, external securities investment, and profit distribution. Finally, it discusses the analysis methods and evaluation indicators for corporate financial condition and operational performance. This book can serve as a reference for undergraduate students in economics and management majors, as well as offering insights and guidance for corporate financial and management personnel.