21st Century Business Administration Master (MBA) Standard Textbook Core Course - Modern Management Ethics

Author: Su Yong Chen Weida
Publisher:
Publish Date: 2003-06-23
Features:
Chapter 1 Introduction — The Utilitarianism and Ethics of Enterprises
Chapter 2 Business Ethics: Trends and Basic Concepts
Chapter 3 The Development Trajectory of Business Ethics Thought in China and Abroad
Chapter 4 Business Ethics in the Context of Society and Culture
Chapter 5 Universal Principles of Business Ethics
Chapter 6 Ethics in Business Operations Management
Chapter 7 Ethics in Business Financial Accounting
Chapter 8 Ethics in Business Human Resource Development and Management
Chapter 9 Ethics in Business Marketing
Chapter 10 Business Ethics in the Era of the Internet Economy
Chapter 11 Business Ethics and Social Responsibility
Chapter 12 The Moral Cultivation of Business Managers
Chapter 13 Several Hot Issues in Current Business Ethics
Main References