Chinese New Horizons: Signage and Sign Reading ∏

Author: Zhang Shitao
Publisher:
Publish Date: 2005-07-01
Features: Chinese New Horizons is a series of Chinese teaching materials developed under a brand-new teaching philosophy. It integrates Chinese characters and Chinese society using real photographs, making it more than just a photographic collection or textbook—it is a thoughtfully crafted cultural reader with rich illustrations. This book is the second volume in the series, featuring over one hundred photographs of Chinese slogans and signs. These include slogans related to social, political, economic, and cultural themes, as well as signs, instructions, and commercial advertisements. These typical cultural symbols authentically recreate the cultural atmosphere and living environment of contemporary China. Not only does it provide lively materials for international students learning Chinese, but it also offers researchers a fresh perspective for observing China. This series is highly versatile and suitable for courses on reading, Chinese characters, and culture, as well as serving as self-study materials for learning Chinese.