Play and Earn: Smart Business Strategies - Golden Ideas

Author: Zhang Guoqing
Publisher:
Publish Date: 2005-08-01
Features: Golden Ideas, the key is ingenuity. "Winning with cleverness" is why "Golden Ideas" are cherished. For the same business, different people might achieve completely different results because their perspectives on problems differ, and so do their solutions. Ultimately, it comes down to the ideas they think of and use at the critical point of business success or failure. Therefore, we strongly advocate: Ideas determine business success or failure! Golden Ideas, the key is ingenuity. There are some people who either have a natural talent for business or can come up with brilliant ideas by chance. In any case, they often solve seemingly unsolvable problems with an unexpected idea. "Winning with cleverness" is why "Golden Ideas" are cherished. The book is divided into seven chapters:
1. The golden idea of seizing opportunities;
2. The clever idea of making money through borrowing;
3. The skillful idea of starting with something new;
4. The fierce idea of winning in competition;
5. The high-level idea of seeing far and going far;
6. The deep idea of working hard in details;
7. The refined idea of mastering marketing techniques.