Author: Ye Maozhong
Publisher:
Publish Date: 1999-05-01
Features: The (suffering and gains) of being an advertiser is not something outsiders can understand. Compared to many people who are devoted to this field, Ye Maozhong can be considered both hardworking and highly rewarding. How are classic advertising strategies created? Listen to what he can tell us.
Turn around and look at the planner
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