Author: Meng Meng
Publisher:
Publish Date: 2005-07-01
Features: Chinese-style enterprises, Chinese-style operations, must follow Chinese-style rules. Any business can be profitable, but no business is easy to make money, and not everyone can do business. Making a profit in business is not easy, but it's not hard to make a business lose money. In fact, whether it's rabbits, milk, shirts, BMWs, or small cabbages, none of these are key factors for a business. The key is that there shouldn't be too many people in the company who wash coal; otherwise, something is bound to go wrong. The way a business operates is also varied and strange, such as insider control, creating an aura, on-the-job consumption, related-party transactions, hostile takeovers, and more. The key also lies in who bears the sunk cost and who gets the investment return. The book is divided into 22 chapters, with each chapter discussing a topic or a aspect of a topic, exploring the pros and cons of the current business world from different perspectives. It also includes numerous cases to enrich the arguments, and the writing style aims to be, avoiding lengthy and dry discussions. Therefore, it is hoped that friends interested in business and management can read it with a casual yet meaningful mindset after tea and meals—innovation in thought often thrives in a relaxed and engaging atmosphere, and discussing big principles in a smaller, more digestible way is a great choice.
Sayings of the World: Peering into the Hidden Rules of Enterprises
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