Author: Compilation Team of "Interpretation of Core MBA Courses"
Publisher:
Publishing Date: 2003-01-01
Features: We do not spend much on people, yet benefits naturally grow under the loyalty and high confidence of employees. They inevitably increase production, and you can apply the virtues of human nature to daily interactions with employees. — Frank (Frank)
Regardless of where employees come from, GE has always been committed to discovering and nurturing outstanding individuals. We have emphasized many points, but I particularly value treating people as GE's core competitive advantage. In this regard, I have devoted more passion than to anything else. — Jack Welch
This series selects five core courses from the MBA curriculum, combining theoretical interpretation with case studies to provide an in-depth and detailed exposition of modern business management theory from five aspects: marketing, competitive strategy, human resources, capital operations, and management methods. It is worth mentioning that this series completely abandons the dry and tedious teaching style of traditional theoretical textbooks, making learning enjoyable, easy to understand, and lively. It serves as a popular reading material for contemporary private entrepreneurs and professional managers to improve their business management skills, a supplementary textbook for MBA students, and a concise self-study guide for MBA candidates. This book comprehensively elaborates on the essence of human resource management from different perspectives, serving as a classic handbook to help you truly master the secrets of managing people.
MBA Core Course Explanation - Human Resource Development and Management
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