Fisher and Management Science

Author: Cheng Junyi
Publisher:
Publish Date: 2005-08-01
Features: This book is suitable for all working professionals to read with care. It helps us understand that love and creation are not only the true meaning of life but also the true meaning of management. —Sun Honggang, Executive Editor of Human Capital Monthly
When reading this book, one should not be (impulsive) or take it out of context. Instead, one must approach it with a calm heart, reading it from beginning to end, savoring every word. In this way, readers can penetrate the words that directly address human nature and reach the depths of life to grasp the true wisdom of management. —Wang Zhongqiu, author of the best-selling book Details Determine Success, an expert in refined management
Cheng Junyi says, "Happy people help others, while unhappy people take advantage of others." I hope every manager becomes a happy manager, providing true care and support to their employees. —Huang Zhiyun, Chairman of Shanghai Guiyi Sewing Equipment Co., Ltd.
Why do bigger companies become more fragile? Why can’t high salaries attract outstanding talent? Why has loyalty among employees become a distant myth? Why does management technology keep advancing, yet management problems persist endlessly? These are deadlocks that modern management cannot solve. In this book, the renowned management expert Cheng Junyi reveals the truth behind these issues. He observes that because everyone in the workplace pursues self-actualization, companies have become a hell on earth where bosses and employees exploit and torment each other. He argues that modern culture, which emphasizes self-actualization, is the root cause of management problems and the constant emergence of business risks. He points out that for every employee and manager in a company, only by letting go of the self can one discover the mysteries and paths of life.
This book, written with wisdom that directly addresses human nature, interprets the Nobel Prize-winning work The Old Man and the Sea while contrasting Eastern and Western cultures. It proposes a series of authentic management concepts, such as "Letting go of the self, becoming a Buddha in this very life," "Original ecology," "Creativity," and "Heavenly companies," making it one of the most thrilling management works in recent times.

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