Author: (English) Mariootti
Publisher:
Publish Date: 2005-01-01
Features: In today's era, business partnerships are more important than ever. This book is a compass for gaining the greatest benefits from strategic alliances. From selecting partners to goals, expectations, and resources, from handling conflicts, building competitive advantages to entering new markets, mastering technology and knowledge, and avoiding the foolish mistakes previously made by some managers, this book provides unique guidance. The Partner offers everything needed to ensure your business stays ahead in the commercial field. After reading it, you will understand the six maxims of partnerships: 1. No one can stand alone; 2. He who chooses the best partners will surely succeed; 3. Trust is essential and must be mutual; 4. Both partners should contribute and share the rewards; 5. Lack of top-level support means failure; 6. Abuse of power is the poison of partnership.
Partners compete for the future
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