The Way of Managing Change -- Enterprise Transformation Oriented by Core Competitiveness

Author: Qi Zhenhong
Publisher:
Publish Date: 2005-04-01
Features: The key to a company's success lies in change. Change leads to progress, and progress leads to longevity. Why do most organizational changes in reality end in failure? This book focuses on building a comprehensive system of organizational change oriented towards core competitiveness. It specifically analyzes why change is necessary, what change entails, how to implement change, and what principles should guide the change process. It reveals the driving forces and obstacles of organizational change. The study explores the processes and patterns of corporate learning and organizational change, as well as strategies and methods to stimulate change motivation and overcome resistance to change. It aims to provide readers with a comprehensive approach to change management, which integrates the management of organizational strategy, structure, culture, and personnel to improve core competitiveness and organizational efficiency, thereby successfully implementing organizational change. This book is suitable for corporate managers, students and faculty in management disciplines, consultants and training experts in organizational change, researchers, and readers interested in management transformation.