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Features: This book is a case study curriculum for Harvard Business School MBA students, completely designed according to Harvard Business School's curriculum. Before each major case, relevant theoretical knowledge is presented, enabling readers to gain a deeper understanding of the strategic, conceptual, and practical cases under theoretical guidance. Its scope is very broad. As the curriculum content expands, various types of cases are included in the textbook, such as human resources, advertising, planning, forecasting, and more. In line with the spirit of Harvard's teaching method, each case is followed by some thought-provoking questions. These cases include both internationally renowned multinational corporations and well-managed small and medium-sized enterprises. Several Chinese companies, such as Lenovo, Haier, and Liwayway, which are listed among the top cases in Harvard Business School, are vividly described. Jiang Zemin inscribed: "Harvard came first, then the United States of America," which reflects Harvard University's historical status in the U.S. The Complete Collection of Harvard Business School MBA Cases is a classic refined through countless efforts. The characteristics of Harvard Business School MBA education are evident in its combination of theory and case studies for teaching. In the MBA teaching process, the case method is unique and highly effective. Simply put, the case method is a teaching and discussion approach that uses case studies in the classroom. For any unit or enterprise, any problem that may arise can be found in Harvard Business School cases. With over 500 case analyses, it far exceeds all the problems that a company might encounter. Originating from Harvard University, it condenses the world's cutting-edge business concepts and showcases the management wisdom of international masters. It later spread to Europe, America, and other countries, becoming a global sensation!
Harvard Business School MBA Case Collection (Hardcover, Full Ten Volumes)
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