Chen Yifei Legend

Author: Jing Hong
Publisher:
Publish Date: 2005-05-01
Features: An irreproducible myth, he turned his name into a brand, he created miracles in visual commerce. He led fashion trends. His sudden death left too many mysteries. He elegantly blended the essence of Eastern and Western art, perfectly integrating traditional and modern oil painting techniques. At the same time, he expanded his artistic philosophy into fields such as fashion design and film advertising. Chen Yifei, this legendary figure who combined the wisdom of a businessman with the talent of an artist, broke the record for the highest price ever paid for a painting by a Chinese artist with his 1991 creation "Remnants of Xunyang" at 1.37 million yuan. In 1992, after the oil painting "Night Banquet" was purchased by tycoon Shaw Yifeng for 2 million Hong Kong dollars, "Poppy" sold for a record price of 3.87 million Hong Kong dollars. He used a grand visual concept to build the Yifei Kingdom, including the modeling agency, website, clothing, magazines, home products, films, and book series, ultimately shaping Yifei into a renowned contemporary fashion brand. One of his paintings, "Double Bridges," turned the Jiangnan town of Zhouzhuang into a famous tourist attraction both domestically and internationally. He created one after another. He painted, he did business, he made movies, and his every move was more talked about than the hottest entertainment celebrities...