Travel Testing and Tourism Satellite Accounts

Author: Smith
Publisher:
Publish Date: 2004-12-01
Features: This book provides an overview of the topics, perspectives, concepts, and methods in the field of tourism measurement. It includes chapters on a review of tourism research, new developments in measuring tourism as an economic activity, the views of Canadian tourism industry associations and organizations on tourism satellite accounts, understanding tourists, tourism market segmentation, and forecasting tourism demand and market trends, totaling eight chapters.