Tourism Attraction Management: New Directions

Author: Faiuo
Publisher:
Publish Date: 2005-05-01
Features: This book starts from the international first-class management theory and practice of tourism attractions, using regional or international research cases as a platform to analyze and elaborate on hot topics in the development of domestic and international tourism, including the significant contradiction between massive investments in theme parks and declining tourism demand, the lack of legal and regulatory frameworks in the tourism industry, the effective implementation of macro-strategic management in tourism development, and effective guidance for tourism practice, the management and practice of World Heritage, human resource training and management, and more, from a brand-new perspective.
□ Table of Contents:
Part 1: Conclusions – The Role and Nature of Tourism Attractions
Part 2: Development of Tourism Attraction Supply
Part 3: Management of Tourism Attractions
Part 4: Marketing of Tourism Attractions
Part 5: Future Trends